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Salesforce to Facebook Ads Micro Integration

Micro Integrations are a new way to handle customer data. Where standard integration tools centralize customer data, Micro Integrations move critical customer data from one marketing app to another. "Micro" integrating data dramatically simplifies data activation and enrichment. Here's how it works.

Optimize To ROI In Facebook Ads

Optimizing your Facebook ad spend to impressions and clicks is definitely better than nothing … but just barely. Your goal as B2B marketers is to deliver qualified leads to sales that ultimately turn into a closed deal. MQL, AQL, SQL, Closed Deals, Revenue … Now you can optimize to any of these Salesforce conversions and more with our powerful Micro Integration — all right inside Facebook Ads.